Yusaku Maezawa

Yusaku Maezawa
#2666 in the world today
Yusaku Maezawa
Tags:
Real-time net worth
$1.4B
#2666 in the world today
Signals
Self-made score
%
Philanthropy score
%
Scores are shown only when provided by the source row. No inference is made.

Yusaku Maezawa is a Japanese entrepreneur whose journey from selling CDs by mail to founding Zozotown — Japan’s largest online fashion mall — exemplifies the disruptive potential of e-commerce in traditional retail markets. His 1998 venture, Zozotown, grew into Zozo Inc., a publicly traded company on the Tokyo Stock Exchange. In 2019, Maezawa stepped down as CEO and sold the majority of his stake to Yahoo Japan in a transaction valued at over $2.3 billion, marking a strategic exit from day-to-day operations while retaining influence as a major shareholder. Beyond commerce, Maezawa is known for his bold personal ventures: he collects modern art, notably paying over $110 million for a Jean-Michel Basquiat painting in 2017, and became the first private citizen to visit the International Space Station aboard a Russian Soyuz rocket in 2021. He also plans to orbit the moon aboard SpaceX’s Starship, though the mission has been delayed. His public persona blends entrepreneurial grit with artistic patronage and space-age ambition, making him one of Japan’s most visible and unconventional billionaires.

Yusaku Maezawa
Net worth drivers
Founding Zozotown (1998)
Sale to Yahoo Japan (2019)
Art Collection & Resales
High
Space Tourism
Public Persona
  • Founding Zozotown (1998): Built Japan’s largest online fashion mall from scratch, leveraging early e-commerce adoption in a traditionally brick-and-mortar retail market.
  • Sale to Yahoo Japan (2019): Monetized his stake in Zozo for over $2.3 billion, a landmark transaction that reshaped Japan’s tech and retail landscape.
  • Art Collection & Resales: Acquired high-value modern art, including Basquiat’s “Untitled” for $110M in 2017, and later sold another Basquiat for $85M in 2022 — demonstrating both cultural influence and financial acumen.
  • Space Tourism: Paid for a 12-day ISS mission in 2021 and booked a lunar flyby with SpaceX (delayed), generating global media attention and brand visibility.
  • Public Persona: His unconventional lifestyle — from advertising for a “life partner” to accompany him to the moon to funding public art initiatives — amplifies his brand and attracts investor and consumer interest.
Quick facts
  • Net Worth: $2.6 billion (as of June 2025)
  • Global Rank: #2666
  • Japan Rank: #39 among Japan’s 50 Richest
  • Age: 50
  • Source of Wealth: Online retail, self-made
  • Residence: Chiba, Japan
  • Citizenship: Japan
  • Marital Status: Divorced
  • Children: 1
  • Notable Achievement: First private citizen to book a trip around the moon with SpaceX (scheduled for 2023, delayed)
  • Art Record: Paid $110 million for Jean-Michel Basquiat’s Untitled (1982) in 2017
  • Space Milestone: Flew to the International Space Station in 2021 aboard a Russian Soyuz rocket
  • Business Milestone: Sold Zozo to Yahoo Japan in 2019 for $3.7 billion
  • Early Venture: Started by selling CDs and records by mail from his home
  • Future Project: Plans to build a museum in Chiba to display his art collection

Snapshot

Snapshot: Yusaku Maezawa

  • Age: 50
  • Residence: Chiba, Japan
  • Citizenship: Japan
  • Marital Status: Divorced
  • Children: 1
  • Source of Wealth: Online retail (Zozotown/Zozo), self-made
  • Key Milestones: Founded Zozotown (1998), sold Zozo to Yahoo Japan ($2.3B, 2019), flew to ISS (2021), purchased Basquiat’s “Untitled” ($110M, 2017), planned SpaceX moon mission (delayed)
  • Notable Quote: Not publicly disclosed in provided data

Maezawa’s profile reflects a blend of entrepreneurial pragmatism and cultural audacity. His wealth is rooted in e-commerce but amplified by high-profile art acquisitions and space travel — ventures that transcend traditional business metrics and position him as a global cultural figure. His residence in Chiba, east of Tokyo, aligns with his stated plans to build an art museum there, signaling long-term commitment to regional cultural development.

Personal stats

Personal Statistics

  • Age: 50
  • Residence: Chiba, Japan — a suburban prefecture east of Tokyo, known for its port and industrial zones. Maezawa’s choice of Chiba may reflect proximity to Tokyo’s cultural and business hubs while maintaining a lower-profile lifestyle.
  • Citizenship: Japan — born and raised in Japan, his business and cultural activities are deeply rooted in the Japanese market, though his art and space ventures have global reach.
  • Marital Status: Divorced — personal life details are limited in public records, but his 2020 public search for a “life partner” to accompany him to the moon attracted widespread media attention, highlighting his unconventional approach to personal and professional branding.
  • Children: 1 — family details are not elaborated in the provided data, but his single child may influence his long-term legacy planning, including the planned art museum in Chiba.
  • Education & Early Career: Not publicly disclosed in provided data. His entrepreneurial start — selling CDs and records by mail from his home — suggests a self-taught, bootstrapped approach to business, common among early e-commerce pioneers.
  • Risk Profile: High — Maezawa’s willingness to invest in volatile assets (modern art, space tourism) and exit core businesses (Zozo) indicates a tolerance for uncertainty and a focus on legacy-building over steady income.
  • Philanthropy & Legacy: Plans to build an art museum in Chiba suggest a long-term cultural investment. His art acquisitions, while commercially profitable, also serve to elevate public access to modern art — a form of cultural philanthropy.

Maezawa’s personal stats reflect a life shaped by entrepreneurial risk, cultural passion, and global ambition. His age (50) places him in a phase where wealth preservation and legacy-building are likely priorities, as evidenced by his art museum plans and space tourism endeavors. His residence in Chiba, rather than central Tokyo, may indicate a desire for privacy or a strategic alignment with regional development goals.

Net worth details

Yusaku Maezawa’s net worth, as of June 2025, is estimated at approximately $2.6 billion, placing him at #2666 globally and #39 among Japan’s 50 richest individuals. His wealth is primarily derived from his founding and leadership of Zozo, Japan’s largest online fashion retailer, and subsequent sale of his stake to Yahoo Japan in 2019. The transaction, valued at over $2.3 billion, marked a pivotal moment in his financial trajectory, converting illiquid private equity into liquid capital. Maezawa’s net worth is subject to fluctuations tied to public market performance, art market valuations, and private investments. Unlike traditional industrialists whose wealth is anchored in stable assets, Maezawa’s fortune is more volatile, influenced by consumer trends, e-commerce competition, and speculative art holdings.

The valuation of his remaining stake in Zozo, now a publicly traded entity on the Tokyo Stock Exchange, continues to contribute to his net worth, though his direct ownership has been significantly diluted post-2019. His art collection, including high-profile acquisitions such as Jean-Michel Basquiat’s Untitled (1982), which he purchased for $110 million in 2017, represents both a personal passion and a financial asset class. Art, however, is not a liquid asset and is subject to market sentiment, auction dynamics, and provenance risks. The sale of the Basquiat painting in 2022 for $85 million — despite having acquired it for $57 million in 2016 — illustrates the unpredictable nature of art as an investment. While some collectors realize gains, others may hold assets that appreciate slowly or depreciate in value depending on market cycles and artist reputation.

Maezawa’s wealth is also affected by his high-profile spending and philanthropic gestures, including funding space travel and public art initiatives. His planned moon mission with SpaceX, though delayed, involves substantial upfront payments and opportunity costs. These expenditures do not directly reduce his net worth if funded through asset sales or income, but they reflect a lifestyle and strategic allocation of capital that prioritizes experience and visibility over traditional wealth preservation. His decision to build a museum in Chiba to display his art collection may eventually generate public revenue or tax benefits, but such projects typically require significant ongoing investment before yielding returns.

Unlike billionaires whose wealth is tied to diversified conglomerates or passive investments, Maezawa’s financial position remains closely linked to his personal brand and entrepreneurial ventures. His net worth is not merely a sum of assets but a reflection of market confidence in his ability to generate value through innovation, marketing, and cultural influence. This makes his wealth more susceptible to reputational risk, consumer sentiment, and macroeconomic shifts in Japan’s retail and tech sectors. As of 2025, his ranking among global billionaires suggests a moderate decline from peak valuations, likely due to market corrections, currency fluctuations, and the cyclical nature of e-commerce profitability.

Wealth history

Yusaku Maezawa’s wealth history is a narrative of rapid ascent, strategic divestment, and high-visibility expenditure. His journey began in the late 1990s with a mail-order business selling CDs and records of his favorite bands — a modest venture that laid the groundwork for his later success in e-commerce. The founding of Zozotown in 1998 marked the beginning of his transformation into a major player in Japan’s retail sector. By leveraging the growing internet economy and targeting youth fashion, Zozotown became Japan’s largest online fashion mall, eventually evolving into Zozo Inc., a publicly traded company on the Tokyo Stock Exchange.

The turning point in Maezawa’s wealth trajectory came in 2019, when he announced his resignation as CEO and the sale of most of his stake in Zozo to Yahoo Japan in a deal valued at $3.7 billion. This transaction, one of the largest in Japan’s tech sector at the time, converted his private equity into liquid capital, significantly boosting his net worth. The deal also reflected a strategic pivot: Maezawa stepped away from day-to-day operations to pursue personal interests, including space travel and art collecting. The sale coincided with a period of market volatility for Zozo, with its stock declining 26% in the year prior, erasing $700 million from his fortune and pushing him down four places on Japan’s richest list.

Following the sale, Maezawa’s wealth became more diversified but also more exposed to speculative markets. His acquisition of Jean-Michel Basquiat’s Untitled for $110 million in 2017 — a record at the time — signaled his entry into the high-stakes world of blue-chip art collecting. This purchase, while culturally significant, also represented a substantial allocation of capital into an illiquid asset class. The subsequent sale of the painting in 2022 for $85 million, despite an initial gain, highlighted the risks of art as an investment. The art market, unlike equities or real estate, lacks standardized pricing and is heavily influenced by auction dynamics, collector sentiment, and macroeconomic conditions.

Maezawa’s wealth history also includes high-profile expenditures that, while not directly reducing his net worth, reflect a strategic allocation of capital toward personal branding and experiential value. His 2021 trip to the International Space Station aboard a Russian Soyuz rocket, followed by his planned (but delayed) moon mission with SpaceX, involved substantial upfront costs and opportunity costs. These ventures, while not traditional investments, enhanced his global profile and may have indirect financial benefits through increased brand visibility and partnership opportunities. His public search for a “life partner” to accompany him on the moon trip, later expanded to include eight companions, further amplified his media presence and cultural influence.

As of 2025, Maezawa’s net worth has stabilized at approximately $2.6 billion, reflecting a combination of residual equity in Zozo, proceeds from art sales, and ongoing income from investments. His ranking among global billionaires (#2666) suggests a moderate decline from peak valuations, likely due to market corrections, currency fluctuations, and the cyclical nature of e-commerce profitability. His wealth history is characterized by bold moves, high-risk investments, and a willingness to prioritize personal passion over traditional wealth preservation — a model that has yielded both significant gains and notable volatility.

Looking ahead, Maezawa’s wealth trajectory will depend on several factors: the performance of his remaining Zozo holdings, the valuation of his art collection, the success of his museum project in Chiba, and the eventual realization of his space travel ambitions. His ability to convert cultural capital into financial returns — through partnerships, sponsorships, or public exhibitions — will also play a critical role in sustaining and growing his net worth. Unlike billionaires whose wealth is anchored in stable, diversified portfolios, Maezawa’s fortune remains closely tied to his personal brand and entrepreneurial vision, making it both dynamic and unpredictable.

Peers & related

Related by Origin of Wealth: Online Retail

  • Hiroshi Mikitani — Founder of Rakuten, Japan’s e-commerce giant. Like Maezawa, Mikitani transformed Japanese retail through digital platforms, though Rakuten operates as a broader marketplace. Both are key figures in Japan’s tech-enabled retail evolution.
  • Michael Rubin — Founder of Fanatics, a U.S.-based sports merchandise and e-commerce company. Rubin, like Maezawa, built a vertically integrated retail brand from niche beginnings (sports memorabilia) into a billion-dollar enterprise. Both have leveraged direct-to-consumer models and brand partnerships.

While their markets and product categories differ, all three share a common thread: identifying underserved consumer segments, building scalable digital platforms, and exiting or monetizing stakes at peak valuations. Maezawa’s focus on fashion and art distinguishes him from Mikitani’s broader marketplace and Rubin’s sports-centric model.

Early life

Yusaku Maezawa’s early life was marked by a passion for music and an entrepreneurial spirit that would later define his career. Born in Chiba, Japan, he developed a deep interest in punk rock and indie bands during his youth, often collecting and trading records and CDs. This passion led him to start a mail-order business in the 1990s, selling CDs and records of his favorite bands directly to fans from his home. This venture, though modest, provided him with early experience in customer service, logistics, and direct-to-consumer sales — skills that would prove invaluable in his later e-commerce endeavors.

Unlike many tech entrepreneurs who pursued formal education in computer science or engineering, Maezawa’s path was more organic and self-directed. He did not attend a prestigious university or work for a major corporation before launching his own business. Instead, he leveraged his personal interests and market demand to build a small but profitable enterprise. His early success in the music retail space demonstrated his ability to identify niche markets and deliver products directly to consumers — a model that would later be scaled into Zozotown, Japan’s largest online fashion mall.

Maezawa’s upbringing in Chiba, a suburban area east of Tokyo, also shaped his perspective on consumer behavior and retail trends. Growing up in a region with limited access to specialty stores, he understood the value of convenience and variety in shopping — insights that informed the design and user experience of Zozotown. His early ventures were not driven by grand ambitions but by a desire to share his passion for music with others, a mindset that would later translate into a broader mission to democratize fashion through e-commerce.

While details about his formal education and family background are not publicly disclosed in the provided data, it is clear that Maezawa’s early life was characterized by independence, creativity, and a willingness to take risks. His decision to start a business from his home, without significant capital or institutional support, reflects a self-reliant approach that would define his entrepreneurial journey. This foundation — built on personal passion, direct customer engagement, and iterative experimentation — laid the groundwork for his later success in building Zozo into a publicly traded company and becoming one of Japan’s most prominent billionaires.

Path to wealth

Yusaku Maezawa’s path to wealth began with a simple but powerful idea: selling music to fans directly from his home. In the 1990s, he started a mail-order business selling CDs and records of his favorite punk and indie bands, leveraging his personal passion to build a small but loyal customer base. This early venture taught him the fundamentals of e-commerce — customer acquisition, inventory management, and direct-to-consumer logistics — skills that would later be scaled into a national retail powerhouse. His transition from music to fashion was not a sudden pivot but a natural evolution, driven by his understanding of youth culture and consumer trends.

The founding of Zozotown in 1998 marked the beginning of his ascent into the upper echelons of Japanese business. Recognizing the growing potential of online retail, Maezawa positioned Zozotown as a platform for emerging fashion brands, offering a curated selection of clothing and accessories that appealed to Japan’s youth. Unlike traditional retailers, Zozotown emphasized personalization, user experience, and community engagement, creating a digital ecosystem that resonated with its target demographic. The platform’s success was fueled by a combination of savvy marketing, data-driven inventory management, and a deep understanding of consumer behavior — all of which contributed to its rapid growth and eventual dominance in Japan’s online fashion market.

By 2019, Zozotown had evolved into Zozo Inc., a publicly traded company on the Tokyo Stock Exchange and Japan’s largest online fashion retailer. Maezawa’s leadership during this period was characterized by bold decisions and a willingness to embrace change. His resignation as CEO and the sale of most of his stake to Yahoo Japan in a $3.7 billion deal represented a strategic shift from operational management to personal investment and cultural influence. The transaction not only provided him with substantial liquidity but also allowed him to pursue passions outside of retail, including art collecting and space travel.

Maezawa’s wealth is not solely derived from his e-commerce success but also from his strategic investments in high-value assets, particularly modern art. His acquisition of Jean-Michel Basquiat’s Untitled for $110 million in 2017 — a record at the time — signaled his entry into the elite world of blue-chip art collecting. This purchase, while culturally significant, also represented a substantial allocation of capital into an illiquid asset class. His subsequent sale of the painting in 2022 for $85 million, despite an initial gain, highlighted the risks and rewards of art as an investment. His art collection, which he plans to display in a museum in Chiba, reflects a long-term vision of cultural legacy and public engagement.

His path to wealth has also been shaped by high-profile expenditures and experiential investments, including his 2021 trip to the International Space Station and his planned (but delayed) moon mission with SpaceX. These ventures, while not traditional investments, have enhanced his global profile and may have indirect financial benefits through increased brand visibility and partnership opportunities. His public search for a “life partner” to accompany him on the moon trip, later expanded to include eight companions, further amplified his media presence and cultural influence.

Looking ahead, Maezawa’s path to wealth will likely continue to be defined by a blend of entrepreneurial innovation, cultural influence, and strategic risk-taking. His ability to convert personal passion into financial value — whether through e-commerce, art, or space travel — has been a consistent theme throughout his career. Unlike billionaires whose wealth is anchored in stable, diversified portfolios, Maezawa’s fortune remains closely tied to his personal brand and entrepreneurial vision, making it both dynamic and unpredictable. His journey serves as a case study in how passion, creativity, and strategic timing can converge to create extraordinary wealth in the modern economy.

Business empire

Yusaku Maezawa’s empire is anchored in Zozotown, Japan’s largest online fashion retailer, which he founded in 1998. The platform’s success stemmed from its early adoption of e-commerce in a traditionally brick-and-mortar retail market, leveraging a curated, youth-oriented aesthetic and a seamless user experience. Zozo, the parent company, went public on the Tokyo Stock Exchange, establishing a formal corporate structure and access to capital markets. However, the 2019 sale of his majority stake to Yahoo Japan for over $2.3 billion marked a strategic pivot — not an exit, but a transition from operator to capital allocator. This move reduced his direct exposure to retail volatility while monetizing his equity. The empire’s durability now hinges less on daily operations and more on the performance of his investments, art holdings, and space ventures — a shift that introduces new layers of risk and opportunity.

Leadership style

Maezawa’s leadership style is unconventional, marked by bold, public-facing decisions and a flair for spectacle. He built Zozotown from a mail-order CD business, demonstrating entrepreneurial agility and a deep understanding of youth culture. His resignation as CEO in 2019, coupled with the sale of his stake, signaled a deliberate step back from operational control — a rare move for a founder in Japan, where family and founder control often persist. His leadership is less about corporate governance and more about personal vision: launching moon missions, collecting record-breaking art, and publicly seeking companions for space travel. This style inspires loyalty and media attention but introduces governance risks — decisions are often personal, impulsive, and detached from traditional corporate oversight.

Capital allocation

Maezawa’s capital allocation strategy is high-risk, high-visibility. After monetizing his Zozo stake, he redirected capital into art, space travel, and philanthropy — sectors with low liquidity and high reputational stakes. His $110 million purchase of Basquiat’s “Untitled” in 2017 was not just a collector’s move but a statement of cultural ambition. His planned moon mission with SpaceX, though delayed, represents a bet on experiential prestige and brand-building. These allocations lack traditional ROI metrics and are vulnerable to market sentiment, geopolitical shifts (e.g., Russia’s space program instability), and personal whims. The absence of a formal investment committee or diversified portfolio increases concentration risk — his net worth is heavily tied to illiquid assets and speculative ventures.

Controversies & risks

Maezawa’s ventures carry significant reputational and geopolitical risks. His 2020 public search for a “life partner” to accompany him to the moon drew criticism for trivializing space exploration and reinforcing gendered stereotypes. The delay of his SpaceX mission raises questions about reliability and contractual exposure. His art acquisitions, while culturally significant, are vulnerable to market downturns and shifting tastes — a $110 million Basquiat is not a liquid asset. Geopolitically, his reliance on Russian Soyuz for his 2021 ISS trip and now SpaceX for lunar travel exposes him to international tensions and regulatory uncertainty. His divorce and single parenthood also introduce personal volatility that could impact public perception and business continuity.

Philanthropy

Maezawa’s philanthropy is deeply personal and often performative. His plan to build a modern art museum in Chiba reflects a desire to institutionalize his cultural legacy, but it also serves as a vehicle for tax optimization and public image management. His “#100MillionDollarGiveaway” Twitter campaign in 2019, which distributed $9 million to 1,000 followers, was widely seen as a publicity stunt — effective for engagement but lacking long-term social impact. Unlike traditional philanthropists, Maezawa does not operate through a foundation or structured giving program. His charitable acts are episodic, tied to personal milestones, and lack transparency — raising questions about sustainability and accountability.

Politics & influence

Maezawa’s political influence is indirect but growing. As a high-profile entrepreneur and art collector, he wields soft power through cultural patronage and media visibility. His ties to Hiroshi Mikitani, founder of Rakuten and a major political donor, suggest potential access to elite policy circles. However, he has not engaged in formal lobbying or political funding — his influence stems from his brand, not his ballot. His space ventures, particularly with SpaceX and Roscosmos, place him at the intersection of private enterprise and state interests, making him a de facto ambassador for Japan’s private space ambitions. This role carries diplomatic risk — any misstep could strain international relations or invite regulatory scrutiny.

Legacy

Maezawa’s legacy is still being written, but it is likely to be defined by three pillars: e-commerce innovation, cultural patronage, and space exploration. He democratized fashion retail in Japan, proving that digital-first models could thrive in a conservative market. His art collection and planned museum will cement his role as a cultural tastemaker, though the longevity of this legacy depends on the museum’s curation and public engagement. His space missions — if completed — will position him as a pioneer of private space tourism, a rare distinction for a non-American entrepreneur. However, his legacy is fragile: it relies on continued media attention, the success of speculative ventures, and the perception of authenticity — all of which can shift rapidly.

Sources

  • profile:
  • Yahoo Japan acquisition of Zozo stake, 2019
  • Basquiat “Untitled” sale, 2017
  • ISS mission via Soyuz, 2021

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